HO1 Collection
The HO1 boxer brief is the iconic model of the HOM brand. It benefits from the revolutionary horizontal opening on the front and is considered the most comfortable men's underwear in the world.
An exclusive collaboration with artist ALBERT MADAULA, a perfect blend of his two great passions: painting and cinema, with models including Picasso, Hockney, Cocteau, Maisse, Sorrentino and ALmodovar. To enter his imagination is to explore a sensual world of vibrant colours, volumes and architectural forms.
Discover all our ranges of colours and patterns: bright, luminous colours set off by darker, sensual tones.
The design of this men's underwear is inspired by the wilderness, with camouflage prints and wildlife motifs to evoke exotic journeys.
More than just underwear for men
Stylish, independent, quirky but masculine above all, that's HOM style today – a fashion brand created specifically for men, which is why it is now considered as a specialised brand for the world of men's underwear and has established itself as a true point of reference. The look, design, shape, quality and comfort of the products are today well known and acclaimed in men's underwear collections, such as briefs, hipsters, boxers… but also in men's pyjamas, swimwear and socks. To appreciate the HOM brand, you must first take the time to delve into its world and discover the very different lifestyles meeting the expectations of men today.